Dubai Basketball has announced a special Ramadan initiative set to take place during its upcoming EuroLeague home fixture against LDLC ASVEL on Thursday, 26 February.

In the spirit of giving that defines this Holy Month, the team will donate one meal for every point scored by the home team during the game. In addition, every ticket purchased for the game will also equal one meal donated to families in need across the UAE.

Delivered in collaboration with the Dubai Sports Council and the UAE Food Bank, the initiative reflects Dubai Basketball’s commitment to creating meaningful social impact beyond the court. By connecting elite European competition with community-driven purpose, Dubai Basketball aims to unite fans around a shared cause and use sport as a platform for giving.

As Dubai’s first professional sports franchise competing in European competitions, Dubai Basketball continues to position itself not only as a competitive force internationally but also as a community-driven institution rooted in the values of the city it represents.

Dejan Kamenjašević, CEO of Dubai Basketball, highlighted the importance of the initiative, saying, “Ramadan is a time of reflection, unity and generosity. As a team that proudly represents Dubai on an international stage, we believe our responsibility goes far beyond basketball. This city has given us an incredible platform, support system and belief, and it is our duty to give back in a way that reflects the values of the nation.”

“Through this initiative, every point scored, and every ticket purchased becomes something bigger than the game. Our ambition is not only to compete at the highest level in Europe but also to build a team that contributes to the community and supports the people who make the Dubai dream possible.”

Fans attending the 26 February game will not only witness top-tier European basketball but will also directly contribute to a city-wide act of generosity, where performance on the court translates into tangible impact off it.

Dubai Basketball encourages the community to join the movement, fill the arena, and be part of a night where every basket truly counts.

Fans can find tickets to the game and contribute to the initiative at: https://coca-cola-arena.com/sports/1820/dubai-basketball-vs-ldlc-asvel

-ENDS-

About Dubai Basketball: 

Founded in 2023, Dubai Basketball is a newly established professional basketball franchise that plays in Europe’s EuroLeague and Adriatic Basketball Association (ABA) League for the 2025/26 season. The franchise has assembled a strong roster of players led by Head Coach Jurica Golemac. The club plays their home games at Coca-Cola Arena.

Dubai Basketball stands as a testament to the power of passion and dedication in shaping the landscape of basketball in the UAE and beyond. Its foundation is built upon a diverse and talented team, consisting of FIBA-certified coaches, former professional players, business experts, and passionate enthusiasts.

Dubai Basketball is committed to catalysing positive social change, where dreams are not just envisioned but realised, talents are not merely found but nurtured, and aspirations are not only lived but fulfilled.

Keep up to date with the latest news on Dubai Basketball by visiting www.dubaibasketball.com or on social media platforms:

Facebook – https://www.facebook.com/dubaibasketballclub
Instagram – https://www.instagram.com/dubaibasketballclub/
X – https://x.com/dubaibasket
YouTube – https://www.youtube.com/@DubaiBasketball

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