Dubai Basketball has officially launched its 2026/27 Season Ticket campaign, giving fans the opportunity to secure their place for another historic season at Coca-Cola Arena.

Following the club’s first-ever trophy after winning the ABA League title, Dubai Basketball returns with even greater ambitions as it prepares to compete in both the EuroLeague and ABA League during the 2026/27 season.

More games, more benefits

Season Tickets offer the best way to experience every home game, with holders saving up to 40% compared to purchasing tickets individually while securing the same seat throughout the regular season. Members will also enjoy a range of exclusive benefits, including priority access to playoff tickets, special discounts, exclusive merchandise, invitations to selected club events and future loyalty rewards.

[ALL THE INFORMATION ABOUT 2026/27 SEASON TICKETS]

Sales timeline

The sales process will begin with an exclusive renewal window for existing Season Ticket Holders from 15 to 20 July, allowing them to retain their current seats. Existing members will then have the opportunity to purchase additional seats or relocate between 22 and 26 July, subject to availability.

Fans who previously registered for Priority Access will be able to purchase Season Tickets before the general public between 27 July and 2 August, while the remaining inventory will go on public sale from 3 August.

Packages and premium experiences

Dubai Basketball will also offer a number of tailored packages, including the Rates 4 Mates group offer, the Family Package, a limited Student Pass, and the new Active Fan Zone for supporters looking to create the loudest atmosphere in the arena.

Premium hospitality experiences have also been expanded for the new season, with The Majlis and the Dubai Basketball VIP Lounge providing elevated matchday experiences for selected Season Ticket categories.

How to secure your seat

Season Tickets can be purchased exclusively through the official Coca-Cola Arena ticketing platform. Existing Season Ticket Holders and Priority Access registrants will receive detailed purchase instructions via email and/or WhatsApp.

After a historic first title, Dubai Basketball now looks ahead to an exciting new chapter, with fans once again set to play a key role in creating one of the best home atmospheres in European basketball.

-ENDS-

About Dubai Basketball: 

Founded in 2023, Dubai Basketball is a professional basketball club competing in the EuroLeague and the Adriatic Basketball Association (ABA) League in the 2026/27 season. Following a historic 2025/26 campaign, the club enters the new season as the reigning ABA League champion under the leadership of Head Coach Xavi Pascual. Dubai Basketball plays its home games at Coca-Cola Arena.

Dubai Basketball stands as a testament to the power of passion and dedication in shaping the landscape of basketball in the UAE and beyond. Its foundation is built upon a diverse and talented team, consisting of FIBA-certified coaches, former professional players, business experts, and passionate enthusiasts.

Dubai Basketball is committed to catalysing positive social change, where dreams are not just envisioned but realised, talents are not merely found but nurtured, and aspirations are not only lived but fulfilled.

Keep up to date with the latest news on Dubai Basketball by visiting www.dubaibasketball.com or on social media platforms:

Facebook – https://www.facebook.com/dubaibasketballclub
Instagram – https://www.instagram.com/dubaibasketballclub/
X – https://x.com/dubaibasket
YouTube – https://www.youtube.com/@DubaiBasketball

Media Enquiries:

David Jover

[email protected]

or

Hanan Mohamed

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